Search Engine Optimization

Get your website the traffic it deserves with our SEO services!

SEO BEST PRACTICES

Search engine optimization is the process of increasing the quality and quantity of website traffic to a website or web page, by improving the organic listing in search results.

 

In the past, SEO was more of an afterthought for many website owners but after Google became a significant player in the search game, and SEO became a priority for anyone who wanted their site to rank on Google, it is now an integral part of any company’s marketing strategy.

 

SEO is essential if you want to get your site on the first page of search engine results pages (SERPs) and maximise your website’s exposure to the right kind of visitors – and that’s where Fringe Media can help.

Responsive
Web Design

A website that performs well across the multitude of different available screen sizes is essential for search engine optimization (SEO).

 

Our team of experienced designers can create a responsive website that is both engaging and optimized for search. This will help your website rank higher in search results, attract more visitors, and enable you to forge ahead of your competitors.

 

We use a sound strategy, years of experience, and creativity to create websites that encapsulate your brand and reflect your unique value proposition. We also utilize the latest SEO best practices to ensure that your website is found by the people who are looking for your products or services.

Technical SEO is like the engine of your website. It’s the stuff that happens “under the hood” that most people don’t see, but it’s essential for making sure your website runs smoothly and efficiently.

 

Google’s ranking algorithm is a complex beast, taking into account over 200 factors. That’s why it’s important to optimize your website from top to bottom, making sure it’s well-written, informative, and easy to use.

  • User experience
  • Page speed
  • Hosting and CDN services
  • Clean, semantic HTML
  • Indexing and indexability
  • Proper schema markup
  • Robots.txt configuration
  • HTML/CSS validation
  • Creating and submitting XML sitemaps
  • Having a customized 404 error page to redirect lost visitors
  • Website security and SSL certificates

Technical
SEO

On-page
SEO

On-page SEO is all about making sure your website’s individual pages are optimized for search engines and users. We’ll fine-tune the content and design to make sure your pages are informative, easy to read, and relevant to your target audience.

 

The goal is to help people find your pages quickly and easily, so they can get the information they need.

  • URL optimization
  • Content optimization
  • Keyword research and strategy
  • Title tags and meta descriptions
  • 301 redirect review and strategy
  • Internal and external links health checks
  • Image optimization and correct Alt text assignment
  • Responsive design and mobile-friendliness.

Content strategy is the secret ingredient to SEO success.

 

After you’ve built a great website with excellent user experience and blazing-fast load times, the next step is to create content that will help you rank higher in search engines.

 

Content strategy is about creating content that answers the right questions for your target audience. This means doing keyword research to find out what people are searching for, and then creating content that provides them with the information they need.

 

Content strategy also includes creating content that is shareable on social media and that will attract backlinks from other websites. When you do this, you’ll be driving relevant traffic to your website, which will help you improve your SEO rankings.

  • Static pages: You can optimize your static pages by including relevant keywords in the title, meta description, and throughout the content. You can also use images and videos to add visual interest and to help you rank for image and video search queries.
  • Landing pages: Landing pages are designed to convert visitors into leads or customers. You can optimize your landing pages by using targeted keywords, creating clear and concise calls to action, and providing valuable content that will appeal to your target audience.
  • Blog posts: Blog posts are a great way to generate new content and to attract backlinks from other websites. When you write blog posts, be sure to include relevant keywords, link to other high-quality websites, and promote your blog posts on social media.

Content
Strategy

Our preferred platforms and programs for great SEO

Our team is ready to assist, contact us today!

EMAIL US DIRECTLY: info@fringemedia.io